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Nick Salvato examines television by moving between its smallest details and its largest structures. A performance, an editing choice, a viewing habit and an international entertainment industry each offer a different way into the medium. The book asks what changes when television is studied at these different scales, rather than treated as a single, uniform object.
Its examples range from I Love Lucy to reality programmes such as The Biggest Loser, Iron Chef and House Hunters International. Salvato considers charismatic performers, the technologies that make television appear effortless, binge watching and the attachments of devoted viewers. These examples connect close attention to individual programmes with questions about how television is produced, circulated and experienced.
The discussion draws on social anthropology and cultural criticism, especially Marilyn Strathern’s work on partial connections. Organised around contrasts and keywords, it offers an experimental approach to television studies for readers interested in the relationship between popular entertainment, critical methods and everyday viewing.